Ultraviolet Automotive
Latest Insights
Services
250 US dollars
1,500 US dollars
800 US dollars
About
Welcome to Ultraviolet Automotive, your trusted partner in navigating the complex world of automotive connected vehicle marketing. With over 20 years of industry experience and 13 years dedicated to connected vehicles, we specialize in crafting effective marketing strategies, providing go-to-market insights, and planning in-vehicle technologies. Let us help you monetize and support your connected vehicles with our expertise and innovative solutions.
Lawrence J Perrault, III, CEO & Founder
Lawrence is the strategist who translates "big data" into "big results." He has been responsible for the vision and strategic planning that powers global automaker technology implementations and campaigns, setting the benchmarks for subscription health and customer retention. Lawrence’s career is defined by a unique ability to merge technical requirements with compelling brand narratives. His track record speaks volumes: at CalAmp, he orchestrated a complete revitalization of the B2B and B2C portfolios, resulting in a 500% increase in sales opportunities (ACV) for the Bus Guardian launch. Before this, he spent years at Hyundai Motor America, directing the product marketing and planning for the Blue Link telematics program—managing everything from enrollment objectives to the user interface of the future. Driven by a passion for personalized customer journeys, he is a results-oriented leader dedicated to leveraging technology-enabled solutions to deliver value, drive growth, and build long-term business relationships.